Business of Home "Are you ready to be an influencer?" Workshop
Influencer marketing agency and network, Embello, helps home brands promote their products and services to a target audience through collaborations with influencers.
In a world filled with more noise than ever, how can brands deliver a clear message that is sure to stand out? Embello co-founder and CEO, Laiza Cors, shares out by teaming with influencers to create authentic, engaging content, brands can reach their target demographic while also garnering meaningful USC (user-generated content) brands can then repurpose on their own site, marketing channels, as well as their social platforms and e-newsletters.
Meet the team behind Embello, an influencer marketing agency and network niched in the home and design industry. Embello co-founder and CEO, Laiza Cors, introduces her team, including founding partner Barclay Butera and managing partner Jimmy Moscoso. Cors also highlights how Embello serves as a resource for education, not only regarding implementing a successful influencer marketing strategy, but also adapting your brand to best navigate the new digital landscape. “We do webinars, panels, and our own blogs,” Cors says. “We’re always talking about how they can incorporate [influencer marketing] into their own strategies.”